Hojicha hot tea latte with tea powder spoon for what is hojicha

What is Hojicha? A Guide to the Roasted Green Tea

Hojicha is a unique & comforting Japanese tea that’s quickly becoming a cult favourite across tea shops around the world, & if you've ever wondered what this delightful, roasted green tea is, you're in the right place.

Hojicha offers a deliciously different experience from typical green teas, both in flavour & preparation. Let's explore what makes this tea so special.

Hojicha hot tea latte with a tea spoon

Hojicha Fact File: 

Hojicha is a truly innovative tea. It’s a green tea that has undergone an extra step: roasting.

  • It is made by chopping & roasting green tea leaves, such as Bancha & some Sencha types, that have already been processed using the Japanese steaming method. The initial steaming process is what gives the tea a milder, less astringent taste before it even meets the roaster.
  • The roasting process is a game-changer. The high heat transforms the tea's colour from green to a beautiful, light brown. More importantly, it dramatically changes the flavour & aroma to a nutty, slightly sweet, & pleasantly smooth profile that is incredibly comforting.
  • Additionally, the high temperature used in roasting (typically 160–200°C) vaporises some of the caffeine from the tea, naturally reducing the total caffeine content in the leaves. This makes hojicha a wonderful choice for an evening brew.

Hojicha vs. Matcha: The Ultimate Tea Showdown

matcha tea powder comparing to hojicha tea powder

Hojicha & matcha are both beloved Japanese teas, but they are worlds apart in production, flavour, & appearance. Here is a quick comparison to help you tell these two apart:

 Feature Hojicha Matcha
Leaf Shading Made from unshaded leaves Made from shaded leaves
Processing Steamed & then roasted Steamed, but not roasted
Colour Light brown (from roasting) Vibrant green (from shading)
Flavour Smoky, nutty, sweet, similar to cacao nibs Vegetal, grassy, umami/seaweedy
Available Forms Loose leaf & ground powder Only ever ground powder
Culinary Use Can be baked with Can be baked with

 

While matcha is celebrated for its intense, vibrant green colour & rich umami flavour, hojicha offers a more subdued, warm, & earthy experience. Its smoky & nutty notes make it an excellent ingredient for sweet treats!

Experience Hojicha

If you're looking for a low-caffeine, soothing, & subtly sweet tea that's perfect any time of day, hojicha is a must-try. Why not give hojicha, or one of our other tea powders, a go? Shop here.

Want to learn how to make a delicious jam-infused drink with our Jam Jar Hojicha? Find out more here.

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